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Bright Portal Pack 48 pc — Ages 3+ · $50–$100

Kai Bear, Taupe, 23 in — GUND · $50–$100

Customizable Tricycle (wood) — Janod · $50–$100

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Babies0–18 months · 1,363 toys

Toddlers2–3 years · 6,099 toys

Preschoolers4–5 years · 7,319 toys

Kids6–8 years · 8,442 toys

Tweens9–11 years · 8,614 toys

Teens12+ years · 4,488 toys

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Three taps: age, budget, interest. Six ideas, then six more.

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23 short guides by age and interest, four to six picks each, with the reasoning.

They want to start somethingHobby starter kits

12 hobbies, staged by age, with what to buy first and a first project.

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LEGO1,086 toys

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Barbie Party Unboxed Sleepover Reveal Series Blue Pajama Doll & Accessories With 7 Surprises

Dolls & dollhouses

Ages 3+

Party Unboxed

Estimated range$15–$30

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Janod

Creative Set of Round Metal Stickers - 3 years

Arts & crafts

aged 3 and up

Estimated rangeUnder $15

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Calliope Games

Enchanted Plumes Game

Board & card games

Retailer: Ages 3+

Estimated range$15–$30

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Educational Insights

Design & Drill Bolt Buddies Bulldozer

Building & construction

Retailer: 3 Years and Up

Estimated range$15–$30

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Hape

Beep 'n' Buy Cash Register

Pretend play & dress-up

3Y and above

Estimated range$30–$50

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Barbie

Barbie Pet Rescue Center 8 Animals & Accessories Doll Playsets

Dolls & dollhouses

Ages 3+

Barbie

Estimated range$30–$50

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Simba Toys

Scout Minerals Excavation

Science & nature

from 3 years

Estimated rangeUnder $15

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Educational Insights

Design & Drill Bolt Buddies Recycling Truck

Building & construction

Retailer: 3 Years and Up

Estimated range$15–$30

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Hape

Chef Pack

Pretend play & dress-up

From 3 Years

Estimated range$15–$30

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Barbie

Barbie Petal Pop Scented Fashion Doll With Pink Tulip Dress, Reveal Accessories Like Bunny & More

Dolls & dollhouses

2026 release

Ages 3+

Pop Reveal

Estimated range$15–$30

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Hot Wheels

Hot Wheels Racerverse Die-Cast Cars, Set Of 2 Toy Vehicles With Character Drivers Optimized For Racerverse Track

Cars, trains & RC

Ages 3+

RacerVerse

Estimated rangeUnder $15

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Simba Toys

Scout Observation Box

Science & nature

Ages 3+

Estimated rangeUnder $15

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Educational Insights

Design & Drill Shapes Workshop

Building & construction

3 years and up

Estimated range$30–$50

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Hape

Chef's Cooking Set

Pretend play & dress-up

From 3 Years

Estimated range$15–$30

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Barbie

Barbie Pets Skate And Run Brunette Doll With Puppy, Skates, And Accessories

Dolls & dollhouses

Ages 3+

Barbie

Estimated range$15–$30

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Educational Insights

Design & Drill Sparkleworks

Building & construction

3 years and up

Estimated range$30–$50

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Barbie

Barbie Pink Convertible 2-Seater Vehicle With Rolling Wheels, For 3 To 7 Year Olds

Dolls & dollhouses

Ages 3+

Barbie

Estimated range$15–$30

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Barbie

Barbie Pink Passport Holland Doll Set With Bicycle, Clothes, & Travel Accessories

Dolls & dollhouses

Ages 3+

Barbie

Estimated range$15–$30

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Simba Toys

Scout Torch 2 in-1

Science & nature

Suitable for 36 months+

Estimated rangeUnder $15

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Mollybee Kids

Everyday Moves Dance Party Cards

Board & card games

Ages 3+

Estimated rangeUnder $15

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BigJigs Toys

Pattern Blocks

Puzzles & brainteasers

Retailer: Ages 3+

Estimated range$15–$30

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Hape

Clean Up Bucket Set

Pretend play & dress-up

From 3 Years

Estimated range$15–$30

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Barbie

Barbie Pink Passport Kenya Adventure Dolls & Playset With Toy Helicopter & 9 Accessories

Dolls & dollhouses

Ages 3+

Barbie

Estimated range$50–$100

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Hot Wheels

Hot Wheels Racerverse, Set Of 4 Die-Cast Hot Wheels Cars With Jurassic World Characters As Drivers

Cars, trains & RC

Ages 3+

RacerVerse

Estimated range$15–$30

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Barbie Party Unboxed Sleepover Reveal Series Blue Pajama Doll & Accessories With 7 Surprises