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Bright Portal Pack 48 pc — Ages 3+ · $50–$100

Kai Bear, Taupe, 23 in — GUND · $50–$100

Customizable Tricycle (wood) — Janod · $50–$100

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Babies0–18 months · 1,363 toys

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Preschoolers4–5 years · 7,319 toys

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Tweens9–11 years · 8,614 toys

Teens12+ years · 4,488 toys

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They want to start somethingHobby starter kits

12 hobbies, staged by age, with what to buy first and a first project.

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LEGO1,086 toys

Barbie351 toys

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Barbie

Barbie Team Barbie Roll And Reveal Soccer Player Doll And Accessories With Brunette Fashion Doll, 8 Surprises & Soccer Ball Encasement

Dolls & dollhouses

2026 release

Ages 5+

Barbie

Estimated range$30–$50

Find on Amazon

Barbie

Barbie Team Barbie Roll And Reveal Tennis Player Doll And Accessories With Brunette Fashion Doll, 8 Surprises & Tennis Ball Encasement

Dolls & dollhouses

2026 release

Ages 5+

Barbie

Estimated range$30–$50

Find on Amazon

Barbie

Barbie Team Stacie Doll & Accessories

Dolls & dollhouses

Ages 3+

Barbie

Estimated range$15–$30

Find on Amazon

Barbie

Barbie Team Stacie Doll And Accessories

Dolls & dollhouses

Ages 3+

Skipper

Estimated range$30–$50

Find on Amazon

Barbie

Barbie The Movie Allan Collectible Doll, Michael Cera As Allan With 2 Removable Movie Fashions

Dolls & dollhouses

Ages 6+

Barbie The Movie

Estimated range$50–$100

Find on Amazon

Barbie

Barbie The Movie Chelsea Collectible 4-Pack Dolls, Includes Barbie, Ken, President Barbie, & Gloria Characters

Dolls & dollhouses

Ages 3+

Barbie The Movie

Estimated range$50–$100

Find on Amazon

Barbie

Barbie The Movie Collectible Doll, Margot Robbie As Barbie in Inline Skating Outfit

Dolls & dollhouses

Ages 3+

Barbie The Movie

Estimated range$15–$30

Find on Amazon

Barbie

Barbie The Movie Collectible Doll, Margot Robbie As Barbie in Pink Gingham Dress

Dolls & dollhouses

Ages 3+

Barbie The Movie

Estimated range$15–$30

Find on Amazon

Barbie

Barbie The Movie Collectible Ken Doll in Inline Skating Outfit

Dolls & dollhouses

Ages 3+

Barbie The Movie

Estimated range$15–$30

Find on Amazon

Barbie

Barbie the Movie Collectible Ken Doll Wearing Denim Matching Set

Dolls & dollhouses

Ages 6+

Barbie The Movie

Estimated range$50–$100

Find on Amazon

Barbie

Barbie The Movie Collectible Ken Doll Wearing Faux Fur Coat And Black Fringe Vest

Dolls & dollhouses

Ages 6+

Barbie The Movie

Estimated range$50–$100

Find on Amazon

Barbie

Barbie The Movie Doll, Margot Robbie As Barbie, Collectible Doll Wearing Pink Blouse & Skirt Set

Dolls & dollhouses

Ages 6+

Barbie The Movie

Estimated range$50–$100

Find on Amazon

Barbie

Barbie The Movie Ken Collectible Doll, Ryan Gosling As Ken Wearing Pink Jumpsuit With “B” Detail

Dolls & dollhouses

Ages 6+

Barbie The Movie

Estimated range$50–$100

Find on Amazon

Barbie

Barbie The Movie Ken Doll Wearing Pastel Striped Beach Matching Set

Dolls & dollhouses

Ages 3+

Barbie The Movie

Estimated range$15–$30

Find on Amazon

Barbie

Barbie The Movie President Collectible Doll, Issa Rae As President Barbie Wearing Shimmery White Blouse & Short Set

Dolls & dollhouses

Ages 6+

Barbie The Movie

Estimated range$50–$100

Find on Amazon

Barbie

Barbie Totally Hair Don’t Care Brooklyn Doll, Barbie Signature, Fashion Doll With Fun Hairstyle & Metallic Dress

Dolls & dollhouses

Ages 6+

Signature

Estimated range$50–$100

Find on Amazon

Barbie

Barbie Toys, Camper Playset With Chelsea Doll, Toy Car And Accessories

Dolls & dollhouses

Ages 3+

Chelsea

Estimated range$30–$50

Find on Amazon

Barbie

Barbie Toys, Skipper Doll And Target First Jobs Set With Checkout Stand And Accessories

Dolls & dollhouses

Ages 3+

Skipper

Estimated range$15–$30

Find on Amazon

Barbie

Barbie Toys, Transforming Ambulance And Clinic Playset, 20+ Accessories, Care Clinic

Dolls & dollhouses

Ages 3+

Barbie

Estimated range$50–$100

Find on Amazon

Barbie

Barbie Twinning Looks Fashion Doll With Pet Dog, Matching Red Clothes & Accessories, Black Hair

Dolls & dollhouses

Ages 3+

Barbie

Estimated range$15–$30

Find on Amazon

Barbie

Barbie Ultimate Closet Doll And Playset Portable Fashion Toy With Doll, Clothes And Accessories

Dolls & dollhouses

Ages 3+

Barbie

Estimated range$30–$50

Find on Amazon

Barbie

Barbie Unicorn Doll With Blue Hair, Ombre Outfit And Unicorn Accessories

Dolls & dollhouses

Ages 3+

Barbie

Estimated rangeUnder $15

Find on Amazon

Barbie

Barbie Unicorn Toy, 65th Anniversary Doll With Blue Hair, Pink Gown & Pet Alicorn

Dolls & dollhouses

Ages 3+

Barbie

Estimated range$15–$30

Find on Amazon

Barbie

Barbie Vacation House Playset With 30+ Pieces, Toy For 3 Year Olds & Up

Dolls & dollhouses

Ages 3+

Barbie

Estimated range$100–$200

Find on Amazon

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New for 2026

STEM, coding & science toys

Find the right toy for the kid in your life

Who are you buying for?

Three ways in

Browse by brand

Browse by category

Barbie Team Barbie Roll And Reveal Soccer Player Doll And Accessories With Brunette Fashion Doll, 8 Surprises & Soccer Ball Encasement

Barbie Team Barbie Roll And Reveal Tennis Player Doll And Accessories With Brunette Fashion Doll, 8 Surprises & Tennis Ball Encasement

Barbie Team Stacie Doll & Accessories

Barbie Team Stacie Doll And Accessories

Barbie The Movie Allan Collectible Doll, Michael Cera As Allan With 2 Removable Movie Fashions

Barbie The Movie Chelsea Collectible 4-Pack Dolls, Includes Barbie, Ken, President Barbie, & Gloria Characters

Barbie The Movie Collectible Doll, Margot Robbie As Barbie in Inline Skating Outfit

Barbie The Movie Collectible Doll, Margot Robbie As Barbie in Pink Gingham Dress

Barbie The Movie Collectible Ken Doll in Inline Skating Outfit

Barbie the Movie Collectible Ken Doll Wearing Denim Matching Set

Barbie The Movie Collectible Ken Doll Wearing Faux Fur Coat And Black Fringe Vest

Barbie The Movie Doll, Margot Robbie As Barbie, Collectible Doll Wearing Pink Blouse & Skirt Set

Barbie The Movie Ken Collectible Doll, Ryan Gosling As Ken Wearing Pink Jumpsuit With “B” Detail

Barbie The Movie Ken Doll Wearing Pastel Striped Beach Matching Set

Barbie The Movie President Collectible Doll, Issa Rae As President Barbie Wearing Shimmery White Blouse & Short Set

Barbie Totally Hair Don’t Care Brooklyn Doll, Barbie Signature, Fashion Doll With Fun Hairstyle & Metallic Dress

Barbie Toys, Camper Playset With Chelsea Doll, Toy Car And Accessories

Barbie Toys, Skipper Doll And Target First Jobs Set With Checkout Stand And Accessories

Barbie Toys, Transforming Ambulance And Clinic Playset, 20+ Accessories, Care Clinic

Barbie Twinning Looks Fashion Doll With Pet Dog, Matching Red Clothes & Accessories, Black Hair

Barbie Ultimate Closet Doll And Playset Portable Fashion Toy With Doll, Clothes And Accessories

Barbie Unicorn Doll With Blue Hair, Ombre Outfit And Unicorn Accessories

Barbie Unicorn Toy, 65th Anniversary Doll With Blue Hair, Pink Gown & Pet Alicorn

Barbie Vacation House Playset With 30+ Pieces, Toy For 3 Year Olds & Up

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New for 2026

STEM, coding & science toys

Find the right toy for the kid in your life

Who are you buying for?

Three ways in

Browse by brand

Browse by category

All toys

Barbie Team Barbie Roll And Reveal Soccer Player Doll And Accessories With Brunette Fashion Doll, 8 Surprises & Soccer Ball Encasement

Barbie Team Barbie Roll And Reveal Tennis Player Doll And Accessories With Brunette Fashion Doll, 8 Surprises & Tennis Ball Encasement

Barbie Team Stacie Doll & Accessories

Barbie Team Stacie Doll And Accessories

Barbie The Movie Allan Collectible Doll, Michael Cera As Allan With 2 Removable Movie Fashions

Barbie The Movie Chelsea Collectible 4-Pack Dolls, Includes Barbie, Ken, President Barbie, & Gloria Characters

Barbie The Movie Collectible Doll, Margot Robbie As Barbie in Inline Skating Outfit

Barbie The Movie Collectible Doll, Margot Robbie As Barbie in Pink Gingham Dress

Barbie The Movie Collectible Ken Doll in Inline Skating Outfit

Barbie the Movie Collectible Ken Doll Wearing Denim Matching Set

Barbie The Movie Collectible Ken Doll Wearing Faux Fur Coat And Black Fringe Vest

Barbie The Movie Doll, Margot Robbie As Barbie, Collectible Doll Wearing Pink Blouse & Skirt Set

Barbie The Movie Ken Collectible Doll, Ryan Gosling As Ken Wearing Pink Jumpsuit With “B” Detail

Barbie The Movie Ken Doll Wearing Pastel Striped Beach Matching Set

Barbie The Movie President Collectible Doll, Issa Rae As President Barbie Wearing Shimmery White Blouse & Short Set

Barbie Totally Hair Don’t Care Brooklyn Doll, Barbie Signature, Fashion Doll With Fun Hairstyle & Metallic Dress

Barbie Toys, Camper Playset With Chelsea Doll, Toy Car And Accessories

Barbie Toys, Skipper Doll And Target First Jobs Set With Checkout Stand And Accessories

Barbie Toys, Transforming Ambulance And Clinic Playset, 20+ Accessories, Care Clinic

Barbie Twinning Looks Fashion Doll With Pet Dog, Matching Red Clothes & Accessories, Black Hair

Barbie Ultimate Closet Doll And Playset Portable Fashion Toy With Doll, Clothes And Accessories

Barbie Unicorn Doll With Blue Hair, Ombre Outfit And Unicorn Accessories

Barbie Unicorn Toy, 65th Anniversary Doll With Blue Hair, Pink Gown & Pet Alicorn

Barbie Vacation House Playset With 30+ Pieces, Toy For 3 Year Olds & Up